MIPS New Helmet Protection

Monday, July 23rd, 2012

MIPS AB currently has helmets in the snow, cycling and equestrian markets and is in conversation with league sports (NHL, NFL).

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The Multi-Directional Impact Protection System, or MIPS, was developed by a Swedish neuroscientist to protect against oblique impacts to the head, which are much more common than the vertical impacts a traditional helmet helps to protect against. MIPS utilizes a low-friction layer between outer and inner shells of a helmet to minimize rotational violence to the brain. The Royal Institute of Technology (KTH) of Sweden has conducted tests concluding MIPS helmets can significantly minimize brain injuries.  Currently available in bike and ski/snowboard helmets from POC Sports, Scott Sports, and R.E.D., the MIPS brain protection system is the best technology available to significantly reduce head injuries for athletes.

How it works: http://mipshelmet.com/how-it-works
Test results: http://mipshelmet.com/how-it-works/test_results

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brainnomips_mips_white_1

Article by Bryan Roberts

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Posted in American Football, Bryan Roberts, Extreme sports, Helmets | No Comments »

Vibram Five Fingers 2012 range available at www.sportstechlab.com

Monday, July 16th, 2012

SPORTSTECHLAB.COM are excited to be one of the first online stores in the UK to offer the 2012 range of Vibram Five Fingers. This year Vibram have introduced the SPYRIDON, SEEYA and NEW BIKILA.

Vibram Five Fingers Spyridon
“Our first trail running-specific models, the Spyridon provides the perfect balance of “foot feel” and protection on rugged surfaces.  A minimalist Vibram rubber sole with an aggressive tread design provides sure-footed grip in all directions and impact protection from stones and debris, while better allowing proper barefoot dynamics.

Naturally breathable upper with an adjustable hook-and-loop closure ensures a secure fit.  Machine Washable.  Air Dry.”

Vibram Five Fingers 2012 Seeya Black Dayglow

“The ultra-streamlined SeeYa is our newest performance option for serious minimalist runners.  Designed to bring you even closer to the barefoot sensation, we’ve radically reduced overall weight and material with a more breathable mesh upper to deliver true, performance-driven footwear.  Minimum rubber thickness in the outsole maximises “foot feel” and flexibility, while a soft midsole further reduces thickness and weight for natural movement.  A stitched-in insole protects skin and foot tissue during longer runs.  For a snug fit, the lightweight, stretch mesh upper has a seamless collar and adjustable hook-and-loop closure.  Machine Washable.  Air Dry.”

Vibram Five Fingers 2012 Bikila

“Unlike any running shoe on the market today, the Bikila was our first model designed specifically for a more natural, healthier, and more efficient forefoot strike. While many folks have been running in their Vibram FiveFingers® for years, the Bikila is our first model designed specifically for a more natural running experience. Built on an entirely new plat- form, the Bikila features a Dri-Lex® covered 3mm polyurethane insole (thickest under the ball) and a 4mm anatomical pod outsole design that offers more plating protection, and distributes forefoot impact without compromising important ground feedback essential to a proper forefoot strike running form. A more athletic padded collar and topline, a single hook and loop closure, 3M reflective surfaces, and tear resistant TPU toe protection finish off this breakthrough design.”

Buy them from www.sportstechlab.com – our sister store!

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Posted in Bryan Roberts, Fitness equipment, Running, Running shoes, Sports footwear | No Comments »

IET Sports Technology Timeline – 1050 to 1914

Monday, July 16th, 2012

The IET Sports Technology Timeline has been created to highlight the new Sports Technology category of the IET’s Innovation Awards. Founded 140 years ago, the IET is one of the world’s leading professional societies for the engineering and technology community. The IET has more than 150,000 members in 127 countries, with active networks of members in 37 countries. To support its worldwide membership it has offices in Europe, North America and Asia-Pacific.
The IET Sports Technology Timeline showcases the development of technology in sport from the creation of the football to Goal Line Technology. Very interesting snapshot of sports history and definately worth a look. Please click this link:
http://www.facebook.com/IetSportsTech
Also, don’t miss:

Upcoming IET MyVoice webcasts

Engineering the Olympics

Tuesday, 17 July 2012 – commencing at 11am BST

An interactive discussion on how engineers are getting London fit for the Olympics. Featuring IET President Dr Mike Short, UK Power Networks’ Brian Stratton and Philips Lighting UK’s Mike Simpson.

Participate live
No matter which corner of the globe you are in, you will be able to interact directly with our panel during the event, putting your questions or comments forward to them via Twitter (#ietmyvoice) or an online chat room, and getting real-time responses.

Submit questions in advance
If you’re not available to participate live on the day, you can submit questions in advance via email, and a video of the entire event will be available as soon as it finishes.

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Posted in Bryan Roberts, Sports Business | No Comments »

Series of sport infographics from PlanetK2

Monday, July 16th, 2012

Cool series of sports infographics from Planet K2, have a look!

Tiger secures his 14th major… eventually

Designed by Accept & Proceed for Planet K2

Men’s Coxless 4 final, Sydney 2000
Designed by Accept & Proceed for Planet K2

Paula Radcliffe sets marathon world record; London, 2003
Designed by Accept & Proceed for Planet K2

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Posted in Bryan Roberts, Golf, Sports Business | No Comments »

Adidas Adipure Adapt – adidas barefoot offering

Monday, March 12th, 2012

HYPEBEAST have launched the new Adidas barefoot shoe offering – adidas adiPure Adapt.

adidas adipure adapt from hypebeast

Here is a link to the article and their prose:

“Fresh from the innovative adidas adiPure line, the German athletic apparel purveyor and shoemaker presents the super lightweight Adapt model. Made to harness the body’s natural mechanics, this technologically-advanced design offers minimal cushioning between the wearer and the ground, forcing your legs and feet to experience the subtle changes in impact. This in turn will influence the wearer to run on his or her mid or fore-foot, providing a more natural run. A simple yet ingenious vision, the adiPure Adapt is further constructed from the finest materials available, producing a form-fitting mold that weighs in at 4.5 ounces, making it lighter than even Nike’s recently revealed FlyKnit. Be on the lookout for additional release details coming in the near future.”

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Posted in Bryan Roberts, Running, Running shoes, Sports footwear | 1 Comment »

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